I design digital products that are clear, useful and polished.
12 years across graphic design, UX/UI and Product Design — from understanding the problem to crafting interfaces and Design Systems.
Courses
Rethinking the learning experience to sustain engagement over time.
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Streaks
& Catch-up
Exploring new mechanics to improve campaign retention.
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Making competition more collaborative.
Highlighting teams and turning the leaderboard into a moment of recognition.
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Giving mistakes a second chance.
Revisiting mistakes, recovering points and staying motivated while keeping the game balanced.
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Helping ambassadors engage their teams.
Designing dedicated journeys to support collective engagement.
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I’m a Product Designer with a background in graphic design and art direction. I turn complex systems into intuitive, engaging experiences, working closely with Product and Engineering teams.
Through research, prototyping and data, I create thoughtful user journeys and consistent design systems. I also explore AI to accelerate ideas and challenge my thinking, while staying grounded in real user needs.
Have a product challenge in mind?
Let’s talk about your product, your users and what comes next.